American Esthetician Organization

SEPTEMBER 27, 2023

Are you looking for ways to promote your skincare business and increase brand awareness? From identifying your target audience and developing a strong brand message, to utilizing digital marketing strategies such as influencer collaborations and content creation – you’ll learn how to draw in more customers while also increasing revenue.

Marketing 88

Marketing Skincare Social Media Branding 88

Lipgloss and Aftershave

OCTOBER 15, 2024

Clemens, seasoned medical esthetician shares her most popular back bar brand of skincare in her hugely popular Northern California MediSpa. Clemens as well as chat with her and get to know their most popular treatments, what products they use in those treatments and why she chose the brand that she did.

Skincare Brands 52

Skincare Brands Branding Skincare Chemical Peels 52

American Esthetician Organization

OCTOBER 25, 2023

Other practical methods including offering loyalty programs with special discounts or promotions, investing in customer service and collaborating with local businesses will yield greater conversions for the spa. leading to increased customer engagement and extended reach overall.

Marketing 88

Marketing Medical Social Media Customer Service 88

Salon Today

AUGUST 28, 2024

Their goal is to provide modern technology solutions that evolve along with the beauty and wellness landscape while maintaining the legendary customer service for which both brands are known

Technology 59

Technology Salon Customer Service Branding 59

Spa Executive

DECEMBER 10, 2024

Patina Hotels & Resorts is a modern luxury lifestyle brand from the award-winning Capella Hotel Group designed for travelers seeking seamless transitions between work, play, and wellbeing. The brand emphasizes sustainability, meaningful connections and transformative experiences.

Sustainability 52

Sustainability Hospital Innovations Management 52

Lipgloss and Aftershave

DECEMBER 8, 2023

I use it in EVERY service regardless of brand used or treatment performed.” They are wonderful because they will show you different brands to be able to incorporate and I feel like I always learn something new from one of the educators or product companies.” She uses the brand extensively in her spa. Too many to count.

Esthetician 98

Esthetician Lash Lift Waxing Networking 98

American Esthetician Organization

OCTOBER 20, 2023

Key Takeaways LoyalZoo is an affordable platform designed specifically for businesses like salons allowing them to create customizable loyalty programs and track customer service metrics. Canva offers a suite of features that enable marketing teams to quickly produce appealing visuals while maintaining corporate branding needs.

Tools 88

Tools Marketing Social Media Customer Service 88

Maxine Drake

MARCH 11, 2025

Branding & Business Website Customizable website with options to showcase team members, services, and portfolios. Less customization compared to Vagaros marketing tools. Customer service is slow and generic. Robust options available, though the interface can be more complicated.

Esthetician 52

Esthetician Marketing Client Loyalty Programs Salon 52

Lipgloss and Aftershave

JUNE 14, 2024

When struggling with my own acne/aging I tried several brands without any real results. The customer service is superb with Celluma. Tiffany Underwood Why Tiffany Underwood Chose Celluma Barry asked Tiffany to explain why she chose Celluma and to talk about how she uses Celluma. I am so glad I did it! Worth the investment!

Esthetician 98

Esthetician Treatments Dermaplaning Customer Service 98

Spa Executive

JULY 17, 2024

Smart rooms that adjust climate and lighting based on guest preferences and AI-driven concierge services are just the beginning. Potential AI applications in spas, gyms, and wellness businesses, meanwhile, include chatbots and apps that can offer customized recommendations and answer customer service questions.

Customer Service 52

Customer Service Hospital Technology Branding 52

Lipgloss and Aftershave

JUNE 4, 2024

Q: How has the customer service been with M.A.D A: “The customer service is excellent. A: “Training with M.A.D Skincare provided our staff with a seamless introduction to the full product line. The company equipped us with comprehensive treatment protocols and video training sessions.” I love it!”

Branding 40

Branding Chemical Peels Post-Op Microneedling 40

American Esthetician Organization

OCTOBER 18, 2023

This blog post will take an in-depth look into effective marketing ideas for health and wellness businesses, helping business owners reach new audiences and grow their brand. With digital marketing strategies in place, well-being brands can easily engage with their audience while building meaningful relationships through sharing of stories.

Marketing 88

Marketing Social Media Branding Sales 88

American Esthetician Organization

OCTOBER 11, 2023

There are so many aspects of the beauty industry that require successful marketing in order for brands to thrive. Establishing a digital presence In the beauty industry, it is essential to establish a strong digital footprint in order to make your products and services easily discoverable by customers.

Marketing 88

Marketing Social Media Branding Sales 88

Spa Executive

FEBRUARY 13, 2024

In hospitality, this can be a challenge for independent hotels and resorts, as many people will visit an independent property only once, while traveling – and it’s less the case for brands with multiple properties and brands. And, of course, your customer service should be absolute top quality.

Customer Service 52

Customer Service Hospital Branding Marketing 52

American Esthetician Organization

OCTOBER 30, 2023

Leveraging the reach and influence of influencers or micro – influencers to generate positive reviews or user generated content helps promote products, increase brand visibility, build customer trust and develop authentic relationships with target audiences.

Marketing 88

Marketing Social Media Sales Branding 88

American Esthetician Organization

SEPTEMBER 25, 2023

From maximizing community outreach and utilizing loyalty programs to building a strong online presence – read on to discover how you can get more customers through smart marketing techniques! Show off Your Branding – The Impressive Way Having an attractive and memorable brand identity is essential to drawing in new clients for estheticians.

Marketing 88

Marketing Esthetician Social Media Branding 88

Spa Executive

DECEMBER 8, 2023

Increase your retail sales Curate a selection of high-quality products that align with your spa and hospitality brand, create an enticing area where people can try the products and interact with them, and cross promote retail with your services and treatment. Promote this to your customers.

Hospital 98

Hospital Social Media Marketing Sales 98

Lipgloss and Aftershave

APRIL 23, 2024

Solisa chose ID Skin Pro as the go-to brand for this high-level aesthetic institute and medical spa! I prefer lines with great customer service and even better product knowledge education. Solisa is certified in over forty different treatments, modalities, and product lines. She’s been an esthetics instructor for seven years.

Medical 52

Medical Chemical Peels Hair Removal Customer Service 52

Spa Executive

JULY 25, 2023

Improving retail sales in a spa requires a combination of strategic planning, effective marketing, and exceptional customer service. Use your spa software’s reports and note taking function to dive deep into customer behavior and really get to know your guests. Improve retail sales with these 11 easy strategies.

Sales 52

Sales Customer Service Social Media Marketing 52

The Studio Academy of Beauty

SEPTEMBER 26, 2023

You’ll have the opportunity to meet people from around the world and provide hair services in breathtaking locations. Key Skills: Versatility in hairstyling techniques Adaptability to different cultures and languages Customer service and hospitality skills Knowledge of travel regulations and restrictions Become A Hairstylist With Us!

Customer Service 52

Customer Service Salon Client Retention Entrepreneurship 52

Enlightened Beauty

AUGUST 24, 2023

The Art of Customer Service: Imagine walking into a space and feeling like the star of the show. In our tech-savvy world, online interactions are also essential to customer service. Also, many skincare brands host workshops and training sessions for professionals.

Esthetician 52

Esthetician Customer Service Extractions Esthetics 52

Style Seat - Business Growth

JULY 23, 2024

Recruit and hire qualified staff Your spa’s staff will be the face of your business, so it’s important to hire individuals who are skilled, professional, and passionate about providing excellent customer service. Prioritize exceptional customer service In the spa industry, customer service is king.

Legal 40

Legal Customer Service Marketing Sanitation 40

Style Seat - Business Growth

JULY 23, 2024

Recruit and hire qualified staff Your spa’s staff will be the face of your business, so it’s important to hire individuals who are skilled, professional, and passionate about providing excellent customer service. Prioritize exceptional customer service In the spa industry, customer service is king.

Legal 40

Legal Customer Service Marketing Sanitation 40

Starpil Wax

JANUARY 31, 2023

As a salon owner or independent professional, you also know that there’s a lot more that goes into working for yourself these days than just giving your clients amazing customer service and experiences that keep them coming back; you’re not just a business owner or a waxer, but a marketing agency, influencer, and content creator all in one.

Waxing 52

Waxing Branding Salon Customer Service 52

NIMA Institute

SEPTEMBER 1, 2023

Personal Branding: The rise of social media and influencers has created a platform for estheticians to showcase their expertise and attract a loyal clientele. Develop Soft Skills: Communication, customer service, and interpersonal skills are crucial in building lasting client relationships.

Esthetician 52

Esthetician Esthetics Ethics Social Media 52

Nutritional Aesthetics Alliance

MARCH 30, 2023

When clients call asking for that, I tend to think that maybe they’re not looking for what I do, which is a customized service. I understand that skincare product lines have their branded protocols, and that’s how they like their practitioners to do their facials. Okay, fine.

Waxing 195

Waxing Education Marketing Skincare 195

Lipgloss and Aftershave

FEBRUARY 13, 2024

It means that a customer is always thinking of a brand. It means it’s a go-to brand. Working with MedSpa Distributors allows you to place one order that can include products from multiple brands. No more worrying about hitting re-order minimums with multiple brands. It means it’s a favorite.

Treatments 52

Treatments Sales Esthetician Skincare 52

Maxine Drake

MAY 26, 2021

Making new team members feel welcome is just as important as training them on product knowledge or customer service. Empower your team members by sharing your brand promise and your vision. Onboarding Begins The Moment A Candidate is Hired Your onboarding process begins the moment a candidate is hired.

Training 52

Training Customer Service Legal Safety 52

The Studio Academy of Beauty

JULY 31, 2024

What You’ll Learn As part of our 1600-hour cosmetology program, you can expect to learn: Hair: Cutting, coloring, styling, and chemical treatments Skin: Facials, waxing, and basic skincare treatments Nails: Manicures, pedicures, and nail art Makeup: Application techniques for various occasions Business Skills: Salon management, customer service, (..)

Makeup 52

Makeup Esthetics Hair Removal Education 52

The Beauty Brains

SEPTEMBER 12, 2016

Paula’s customer service says the serum was formulated with this in mind and it has penetration enhancers to ensure that the ascorbic acid is viable when mixing. Who are the top beauty brands so far in 2016? Link The midyear beauty brand rankings are out and I thought it would be interesting to take a look at the leaders.

Makeup 52

Makeup Vitamin C Branding Ingredients 52

New Age Spa Institute

DECEMBER 19, 2023

With the rise of social media, some nail technicians leverage platforms like Instagram, YouTube, or TikTok to showcase their work, give tutorials, or review products, sometimes leading to influencer or brand ambassador roles. Nail technicians also need to manage appointments and handle customer service.

Social Media 40

Social Media Technology Customer Service Safety 40

Lipgloss and Aftershave

JULY 23, 2024

Having the medical director then allows the esthetician to gain access to physician-only cosmeceutical brands. Q: How is their customer service? A bridge practice is a new form of skin care business in which an esthetician owns the business but has obtained a medical director. A: Very good, happy with everything.

Chemical Peels 52

Chemical Peels Esthetician Microneedling Permanent Makeup 52

Starpil Wax

JANUARY 4, 2023

We’ll also give you tips on defining your branding, service pricing, and the keys to successful services and getting repeat business. Building a waxing business includes making money by charging customers for products and services. How much will I charge for my waxing services? How do I reach those clients?

Waxing 52

Waxing Hair Removal Salon Legal 52

Lipgloss and Aftershave

JANUARY 23, 2024

They work with countless major brands so you can choose from industry-leading manufacturers when you shop with Spa and Equipment. We’ll go first: Wears I’D WAX THAT T-shirt all day while performing services to let clients know that you’ll wax for them!

Lash Lift 52

Lash Lift Technology Waxing Treatments 52

California Skincare Supply

OCTOBER 14, 2021

The Best Microdermabrasion Machines for Estheticians Equipro One of our brands of choice for microdermabrasion machines We’re in love with Equipro dermabrasion machines. As such, Equipro is one of CSS’s brands of choice for microdermabrasion machines. BUY IN OUR STORE New customers get 10% off their first purchase!

Microdermabrasion 52

Microdermabrasion Exfoliation Chemical Peels Esthetician 52

Aesthetic Back Bar

JUNE 28, 2024

It truly comes down to customer service and presentation. Greetings and Consults Greeting Customers: Greeting the client is an especially important step to make sure they are comfortable in your establishment. Look over the ingredients and make sure the brand matches with your company.

Esthetician 36

Esthetician Consultations Consultation Facials 36

Spa Executive

JUNE 19, 2024

Managing an extensive portfolio of more than 120 hotels, including 26 major brands and 19 boutique properties, Remington has positioned itself as a leader in the hospitality industry. The company emphasizes collaboration, high-touch service, and entrepreneurial management, ensuring exceptional value for hotel owners and guests alike.

Hospital 52

Hospital Technology Sustainability Management 52