Lipgloss and Aftershave

JANUARY 19, 2024

Jenni went directly to social media after the treatment and called the treatment, The Glass Skin Facial ! She’s the Feature Esthetician for Pure Pro Aesthetics , a distribution company in Atlanta, GA that showcases some of the hottest Korean skincare brands available on the global market. Jessline Fermin did it!

Lash Extensions 98

Lash Extensions Skincare Brands Esthetician Facials 98

AAAMS

AUGUST 22, 2023

Research shows that over the next five years, the aesthetic medicine industry could grow 12%-14% each year if practices get with the trends — one of them being social media marketing. How to Market Your AAAMS Certification and Membership From social media to word-of-mouth marketing, multiple methods can help you grow your practice.

Marketing 52

Marketing Social Media Networking Branding 52

AAAMS

AUGUST 22, 2023

Research shows that over the next five years, the aesthetic medicine industry could grow 12%-14% each year if practices get with the trends — one of them being social media marketing. How to Market Your AAAMS Certification and Membership From social media to word-of-mouth marketing, multiple methods can help you grow your practice.

Marketing 52

Marketing Social Media Branding Networking 52

Lipgloss and Aftershave

FEBRUARY 8, 2024

Skincare, Alumier MD, XCellarisPRO, Dermaquest, and Dermologica and the feedback was very similar from all of these brands in terms of the approach that they are encouraging their professionals to take with clients. The overwhelming theme is that brands are encouraging estheticians to focus on a macro approach to the client’s skin health.

Skincare 52

Skincare Social Media Ethics Branding 52

Lipgloss and Aftershave

APRIL 23, 2024

L+A is back for its 5th year as the Official Social Media Commentators of the Las Vegas 2024 IECSC. This year we will be joined by Pure Spa Consulting , owned by Mimi Bourgeault and Michael Gdowik who will be on hand sharing in all the fun of working with the amazing brands that we love exhibiting at the event!

Social Media 52

Social Media Branding Education Marketing 52

American Esthetician Organization

SEPTEMBER 29, 2023

Discover strategies admired brands are using, the different marketing channels available, as well as the opportunities and trends for future success within this booming industry. It’s time to explore how trendsetting businesses are utilizing effective health and wellness branding and promotion tactics.

Marketing 88

Marketing Social Media Branding Technology 88

My Salon Suite

AUGUST 14, 2023

You’ll find exceptional deals for services like telemedicine, vision and dental care, and even legal consultation, helping you stay healthy and protected in all aspects of your life. These bite-sized video series cover a range of business topics, from marketing and branding to social media and financial management.

Salon 66

Salon Social Media Partnerships Education 66

Spa Executive

MARCH 13, 2024

Attract local customers to keep the spa busy during slow periods Luxury spa consultant, Irisha Steele, once said in an interview with Spa Executive, “Don’t forget about your locals. You can learn to find local keywords in this SEMRush guide: [link] Social Media Marketing: Utilize social media platforms to target local audiences.

Social Media 52

Social Media Marketing Partnerships Branding 52

Lydia Sarfati

FEBRUARY 12, 2024

While this age group has been characterized as having little brand loyalty and trust, I believe that as estheticians, it is important to address the needs of this client, to say that we hear you, we listen to you and to ask what we can do for you.

Treatments 105

Treatments Combination Skin Vitamin C Skin Types 105

Lipgloss and Aftershave

OCTOBER 10, 2024

What events did in my business was not only provide free marketing, but I unknowingly built a community that would serve as the catalyst for my brand. Consider this, 94% of consumers say that events have influenced their purchasing habits and that 40% of people report feeling more loyal to a brand after an in-person event [1][2].

Marketing 52

Marketing Social Media Branding Networking 52

NIMA Institute

SEPTEMBER 1, 2023

Personal Branding: The rise of social media and influencers has created a platform for estheticians to showcase their expertise and attract a loyal clientele. Reference: For more information on becoming a licensed esthetician, consult resources such as Nima’s Esthetician Blog.

Esthetician 52

Esthetician Esthetics Ethics Social Media 52

NIMA Institute

JUNE 30, 2023

Their program includes modules on branding, client consultation, portfolio development, and social media marketing. The institution has established connections with renowned beauty brands, spas, salons, and professional makeup artists.

Makeup 52

Makeup Social Media Training Portfolios 52

The Dermatology Digest

DECEMBER 20, 2020

These extraordinary times call for nimble, impactful marketing approaches, including on practice websites, through social media channels, and by email. “ For example, print advertising tends to be best for branding a practice and capturing the attention of a specific audience.

Marketing 36

Marketing Social Media Office Virtual Consultation 36

AAAMS

JANUARY 4, 2023

How to Open a Brand New Practice as a Medical Aesthetician Starting a medical aesthetics practice can be a new and unfamiliar process. If you’re considering starting a new medical spa business from scratch, the American Association of Aesthetic Medicine & Surgery (AAAMS) can help you out with the information below.

Entrepreneurship 52

Entrepreneurship Networking Social Media Partnerships 52

New Age Spa Institute

DECEMBER 19, 2023

With the rise of social media, some nail technicians leverage platforms like Instagram, YouTube, or TikTok to showcase their work, give tutorials, or review products, sometimes leading to influencer or brand ambassador roles. Many become spa owners / directors and consider online content creation!

Social Media 40

Social Media Technology Customer Service Safety 40

Maxine Drake

OCTOBER 2, 2023

As a solo esthetician, you wear many hats – from being the face of your brand to managing the nitty-gritty of daily operations. The Significance of a Strong Online Presence The internet and social media have revolutionized how clients discover and choose their estheticians.

Esthetician 52

Esthetician Social Media Esthetics Marketing 52

The Beauty Brains

JANUARY 8, 2020

Are cosmetician brands really better? They did the standard two sides thing where the expert in favor of the technique was, of course, selling products and DNA consultations. The story behind how this brand came about is incredibly touching but could it really be recommended to those not in surgery? Does Revitalash really work?

Vitamin C 40

Vitamin C Branding Social Media Ingredients 40

Eminence Organics

JANUARY 3, 2024

It’s been difficult to unlearn our impression that applying oil to your face only fuels the acne flame — especially as a slew of beauty brands have capitalized on the misconception in the past and pitched face products as “oil-free.” And, let us know on social media which facial oil you find works best for your skin type.

Facials 98

Facials Moisturization Hydration Vitamin C 98

Style Seat - Business Growth

JULY 23, 2024

Consult with a business attorney or accountant to determine the best structure for your specific situation. Provide proper training Even the most experienced spa professionals will need some training to ensure they understand and align with your spa’s specific protocols, standards, and brand identity.

Legal 40

Legal Customer Service Sanitation Marketing 40

Style Seat - Business Growth

JULY 23, 2024

Consult with a business attorney or accountant to determine the best structure for your specific situation. Provide proper training Even the most experienced spa professionals will need some training to ensure they understand and align with your spa’s specific protocols, standards, and brand identity.

Legal 40

Legal Customer Service Sanitation Marketing 40

New Age Spa Institute

APRIL 18, 2024

The supervising medical professional must be either on-site or available for immediate consultation. It’s important to consult the specific state regulations and guidelines regarding who can operate a laser for aesthetic procedures. Follow us on Social Media! Key Points About A LASER Tech Career Follow State Regulations!

Legal 40

Legal Hair Removal Esthetician Safety 40

Aesthetics Advisor

AUGUST 7, 2023

Ozempic is a brand name for the generic medication called semaglutide, which the FDA approved in 2017. Berberine has received a lot of media attention as it gains momentum on social media as a weight loss supplement. Recommended dosages can vary between brands. What is Ozempic?

Diet 36

Diet Extractions Medical Sustainability 36

American Esthetician Organization

SEPTEMBER 9, 2023

With the rise of social media and the increased acceptance of tattoos in society, more people than ever are getting inked. Clients can also receive personalized skincare consultations to address any specific concerns they may have regarding their tattoos. This allows for a wider range of colors and longer-lasting tattoos.

Skincare 68

Skincare Makeup Skincare Routine Social Media 68

Lipgloss and Aftershave

OCTOBER 1, 2024

Visia Skin Analysis, BiON Skincare, and FACTORFIVE are brands that allow medical + spa skincare professionals to boost their profitability by using a thorough skin analysis to create an in-office treatment plan that is combined with home care. Consumers are using social media and are much more educated on skin care issues.

Medical 52

Medical Treatments Retail Products Branding 52

AAAMS

DECEMBER 9, 2022

the world’s premier corporate consulting firm and the definitive source for all things business, recently devoted an in-depth article to the rapid growth of the global aesthetic medicine market size. Consumers — especially those in their twenties — have become increasingly brand-conscious and loyal. starts paying attention.

Chemical Peels 52

Chemical Peels Injections Marketing Networking 52

California Skincare Supply

MARCH 22, 2023

Luckily, brands like Prana SpaCeuticals are making it easier than ever, with products and protocols that eliminate any guesswork and specifically target intimate skin. Be sure to follow us on social media and join our Facebook community for the latest industry updates! Table of Contents So what exactly is intimate brightening?

Treatments 52

Treatments Hair Removal Waxing Skincare 52

My Salon Suite

NOVEMBER 18, 2024

For instance, pair a facial with a relaxing massage, a treatment with a color service, or a makeup session with a personalized product consultation. Highlight these packages in your suite and on social media to reach potential clients looking for the perfect holiday gift.

Sales 98

Sales Social Media Marketing Branding 98