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Renée Reviews 2022 and Shares What Next Year Has in Store

Renee Rouleau

She’s also spearheading our virtual consults! Speaking of which… We Re-launched Virtual Consultations This year, we officially re-launched our MySkinRx virtual consultations! I love this program because it represents everything that my brand stands for—you are unique, and so is your skin.

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GlossGenius vs. Vagaro: Best Booking Systems for Estheticians?

Maxine Drake

Branding & Business Website Customizable website with options to showcase team members, services, and portfolios. Payment Processing Same-day transfers with integrated point-of-sale systems and a low flat 2.6% Allowing clients to pick facials or advanced treatments without a consultation can backfire.

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Top Skincare Marketing Tips To Boost Your Skincare Business

American Esthetician Organization

Are you looking for ways to promote your skincare business and increase brand awareness? With the right strategy, you can generate more sales and expand to new markets. Define your brand identity Creating a unique brand identity is a key component of successfully marketing your skincare business.

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A Comprehensive Marketing Guide For Beauty Industry

American Esthetician Organization

There are so many aspects of the beauty industry that require successful marketing in order for brands to thrive. Platforms like websites, social media, and email marketing are all key elements that enable beauty brands to reach out to their target audiences quickly and effectively.

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The Frustrated Esthetician: Pro Products Sold Online (part 2)

Diane's Blog

I met Janel when Le Mieux was brand new in the US. We often spoke about what was happening with online sales and Estheticians selling on Amazon, and how she was frantically trying to stop it -- even consulting with lawyers in her efforts to navigate the situation.

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How to Open a Thriving Medical Spa

Maxine Drake

The right mix of services should reflect your skillset, support your brand promise, and align with what your ideal clients are actually looking for. Book a free consult here. Book a consult and bring your current menu and well audit it together and map out a smarter strategy. In the medical esthetics industry, trust is currency.

Medical 52
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Effective Marketing Ideas For Estheticians To Attract New Clients

American Esthetician Organization

Key Takeaways Successful estheticians must create an attractive and memorable brand presence with professional logo design, color schemes and a consistent message across all marketing materials. With good strategies combined together, estheticians can effectively show off their branding in an impressive way to attract new clients.