Lydia Sarfati

AUGUST 16, 2023

As I outlined in a recent article in Dermascope Magazine , visual branding is key to the success of your business. When it comes to spa services, the service is the product as well as the actual treatments used, and this must be executed perfectly with the highest attention to detail. You may be surprised! Image Is Everything!

Branding 98

Branding Social Media Salon Facials 98

American Esthetician Organization

NOVEMBER 26, 2024

A client who initially comes in for eyebrow waxing may feel confident enough to add underarms, legs, or a bikini wax to their appointment. This incremental revenue adds up quickly, increasing the average spend per client. The brand offers extensive training programs and resources to help professionals master the art of LYCON waxing.

Waxing 68

Waxing Esthetician Hair Removal Innovations 68

American Esthetician Organization

OCTOBER 20, 2023

Canva offers a suite of features that enable marketing teams to quickly produce appealing visuals while maintaining corporate branding needs. Client Retention Tools Keep existing clients coming back with useful solutions such as Zolmi Salon Software and GetResponse. Read on to discover more marketing tools!

Tools 88

Tools Marketing Social Media Customer Service 88

American Esthetician Organization

OCTOBER 25, 2023

Additionally, pay-per-click (PPC) advertising is a great way to boost visibility by allowing businesses to only pay when users click an ad associated with their brand. Referrals Referrals are a powerful and effective marketing tool to help medical spas acquire more clients.

Marketing 88

Marketing Medical Social Media Customer Service 88

Lipgloss and Aftershave

FEBRUARY 3, 2025

Protocol Development Designing effective treatment protocols demands attention to detail and a methodical mindset. February 2025 L+A Report Medi-Beauty Trends for 2025 Beauty trends for your practice from laser treatments to tinted primers! Your right brain ensures every detail contributes to an exceptional client experience.

Medical 52

Medical Skincare Branding Client Retention 52

Style Seat - Client Relationships

MARCH 5, 2021

Incorporate high-quality, clear images to draw your pintail clients in. Know your brand right down to the words you choose and the color scheme you use. Encourage your clients to indulge in a birthday treat by giving them a percentage off or free service on their special day. As a reward, offer a free eyebrow wax on the house.

Esthetician 52

Esthetician Client Retention Portfolios Facials 52

Style Seat - Client Relationships

MARCH 5, 2021

Incorporate high-quality, clear images to draw your pintail clients in. Know your brand — right down to the words you choose and the color scheme you use. Encourage your clients to indulge in a birthday treat by giving them a percentage off or free service on their special day. As a reward, offer a free eyebrow wax on the house.

Esthetician 52

Esthetician Client Retention Portfolios Facials 52