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Visual Branding to Build Your Business

Lydia Sarfati

As I outlined in a recent article in Dermascope Magazine , visual branding is key to the success of your business. However, your client’s perception of your services and your product begins before they even get in the facial chair in the way you have visually branded your business. If possible, it should be registered.

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Best Marketing Tools To Use A Cosmetologist

American Esthetician Organization

Canva offers a suite of features that enable marketing teams to quickly produce appealing visuals while maintaining corporate branding needs. Post Planner streamlines social media management by providing strategies for reaching target audiences on relevant channels such as Twitter, Instagram or Facebook.

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A Comprehensive Marketing Guide For Salons To Get More Customers

American Esthetician Organization

Social media platforms such as Instagram and Facebook allow salons to showcase their services and can easily attract potential customers interested in what they offer. helps in prospect engagement, customer retention and revenue enhancement.

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Effective Medical Spa Marketing Ideas To Get More Clients

American Esthetician Organization

Digital strategies such as social media marketing, website optimization via SEO techniques, content creation and email campaigns can help increase reach and visibility online. Referrals Referrals are a powerful and effective marketing tool to help medical spas acquire more clients.

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Top 5 Reasons Every Esthetician Needs LYCON Wax in Their Toolkit

American Esthetician Organization

A client who initially comes in for eyebrow waxing may feel confident enough to add underarms, legs, or a bikini wax to their appointment. This incremental revenue adds up quickly, increasing the average spend per client. This organic word-of-mouth promotion helps attract new clients who are eager to try LYCON for themselves.

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51 Salon Marketing Ideas To Give You a Competitive Edge in 2023

Style Seat - Marketing Tips

Rather than fret over an expensive marketing plan, you can use these effective salon marketing ideas to enhance your existing practices, grow your customer base , and encourage client loyalty. Enhance your online presence When potential clients are looking for a new salon, you want yours to be easy to find.

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51 Salon Marketing Ideas To Give You a Competitive Edge in 2023

Style Seat - Marketing Tips

Rather than fret over an expensive marketing plan, you can use these effective salon marketing ideas to enhance your existing practices, grow your customer base , and encourage client loyalty. Enhance your online presence When potential clients are looking for a new salon, you want yours to be easy to find.