Maxine Drake

APRIL 10, 2025

The right mix of services should reflect your skillset, support your brand promise, and align with what your ideal clients are actually looking for. On the esthetic side, estheticians play a key role in client education, skincare services, and building trust. And dont underestimate your front desk.

Medical 52

Medical Med Spa Chemical Peels Social Media 52

California Skincare Supply

NOVEMBER 11, 2021

How to Choose the Right Brands for Your Beauty Business and Your Clients For the beauty professional, perhaps one of the most exciting but also intimidating aspects of building your business is choosing which products to use and retail to your clients. Most of these brands have retail products for you to use at home as well!

Branding 52

Branding Skincare Ingredients Sensitive Skin 52

My Salon Suite

APRIL 2, 2024

Look for brands that prioritize eco-friendly packaging, such as recyclable or biodegradable materials. Promote Eco-Friendly Practices to Clients: Educate your clients about the importance of eco-friendly beauty and wellness practices. Conserve Energy: Take steps to reduce energy consumption in your salon suite.

Sustainability 40

Sustainability Salon Webinar Ethics 40