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Visual Branding to Build Your Business

Lydia Sarfati

As I outlined in a recent article in Dermascope Magazine , visual branding is key to the success of your business. However, your client’s perception of your services and your product begins before they even get in the facial chair in the way you have visually branded your business. If possible, it should be registered.

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Stop Selling Retail – It Never Works – Start Educating 

Lipgloss and Aftershave

You can take classes with two industry experts who educate on more than twenty brands! 4 Share How Aromatherapy + Wellness Habits Boost Skin Health Good sleep, low-stress levels, and a positive mindset are secret weapons to good skin health! Register For A FREE Pro Account Aromatherapy Nose Rings from Essence Rings The viral sensation!

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5 Hot Topics from The Med Spa Show by AmSpa

Lipgloss and Aftershave

We were happy to chat with brand representatives from Lira Clinical, Celluma LED Light Therapy, Dermastart, TiZO, Dermalogica, ALASTIN, NEOVA, REVISION, and MERZ AESTHETICS. There were so many brands present that have expanded distribution into the Canadian market, including: Celluma DermaJEM Dermalogica DMK France Laure GlyMed+ Lycon M.A.D

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Esthetician Spotlight May

Les Nouvelles Esthetics & Spa

My journey began by working as a salon manager and then at a spa, where I gained valuable hands-on experience and learned from seasoned professionals in the industry. While scary at first, I was confident that my background in business management and my technical skills as an esthetician would lead to my success.

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Yon-Ka Paris: elevating the art of skincare led by new CEO, Antoine Lamarche

Spa Executive

We spoke with Antoine Lamarche, new CEO of Yon-Ka Paris, about his new role and exciting plans for the brand. Yon-Ka Paris is a renowned global skincare brand distinguished by its deep-rooted French heritage, use of natural ingredients, professional expertise, holistic approach, personalized solutions, and luxurious indulgence.

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Pro Aging Retinol Facial Designed For 50 + Fabulous Women

Lipgloss and Aftershave

We spent several hours chatting with Trish Green to learn more about her, the brand, and about menopausal skin needs. If you’re looking for a brand of skincare that will help your clients age well – and that is designed with the fluctuation of hormone levels of menopausal women – you’ll want to learn more about TheraGenesis!

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Experiential marketing opens up new revenue streams for hotels

Spa Executive

DIY aromatherapy workshops: Offering a class where guests can create their own signature scents from essential oils (which can later be purchased in the spa) ties the experience to the ancillary product line. These could include mini-massages, meditation sessions, or skincare demonstrations with expert consultations.