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Visual Branding to Build Your Business

Lydia Sarfati

As I outlined in a recent article in Dermascope Magazine , visual branding is key to the success of your business. However, your client’s perception of your services and your product begins before they even get in the facial chair in the way you have visually branded your business. If possible, it should be registered.

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Top 5 Reasons Every Esthetician Needs LYCON Wax in Their Toolkit

American Esthetician Organization

Every LYCON wax is meticulously crafted using natural resins , pure beeswax , and aromatherapy oils to ensure the highest standards of performance and client care. This is a game-changer for achieving complete hair removal in areas that require extra attention, such as the bikini line or facial zones.

Waxing 68
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Pro Aging Retinol Facial Designed For 50 + Fabulous Women

Lipgloss and Aftershave

Trish has even created the Pro Aging Retinol Facial based treatment for menopausal women that features four TheraGenesis Retinol products. We spent several hours chatting with Trish Green to learn more about her, the brand, and about menopausal skin needs. It was fascinating!

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How The Pharmacist Turned Esty Uses Medical Training To Choose Brands

Lipgloss and Aftershave

Christal George is the pharmacist turned esthetician who uses her medical education to understand the science of ingredient technology when investigating brands that she carries in her spa. When she was looking for a brand of skin care to treat compromised skin, she loved what she saw in Hale & Hush.

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Empowered by Education: One Woman’s Journey To A Six Figure Aesthetic Bridge Practice

Lipgloss and Aftershave

Additionally, Aesthetics Medispa, a complementary practice, offers facials, chemical peels, and nail services, serving as a bridge practice that allows Kieran to provide clients with more comprehensive and advanced skincare solutions.

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How to Open a Thriving Medical Spa

Maxine Drake

Were talking services that go way beyond cucumber slices and aromatherapy. Youll find massages, facials, and the occasional body wrap. The right mix of services should reflect your skillset, support your brand promise, and align with what your ideal clients are actually looking for. But heres what makes med spas so magnetic.

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Esthetician Spotlight May

Les Nouvelles Esthetics & Spa

Giving a facial was much more about identifying what makes an entire person “whole.” It’s a tie between Cell Story Liquid Microneedling and my signature Celestial Journey Facial. My clients love it as it offers so much in terms of skin health and overall well-being. What brands do you use and why?