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A Comprehensive Marketing Guide For Beauty Industry

American Esthetician Organization

There are so many aspects of the beauty industry that require successful marketing in order for brands to thrive. In this comprehensive guide, we’ll provide strategies and tactics on how to put together an effective marketing plan tailored specifically for the beauty industry. Are you looking for ways to grow your beauty business?

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3 Innovative Panel Presentations to Enhance Your Spa Business

MedEsthetics

Stage during Face & Body Northern California 2023 include insights on TikTok, marketing, AI technology and more! The education-packed panel presentations at the Skin Inc.

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GOCO’s Nicholas Clayton on the future of the hot springs market

Spa Executive

Once a seasonal home to some of America’s indigenous people, for whom the mineral water sources had spiritual healing powers for body, mind and spirit, Glen Ivy Hot Springs celebrated 163 years of healing waters and extraordinary service in 2023. Asked if he has noticed a change in the hot springs market lately, Clayton says, yes, indeed.

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GOCO’s Nicholas Clayton on the future of the hot springs market

Spa Executive

Once a seasonal home to some of America’s indigenous people, for whom the mineral water sources had spiritual healing powers for body, mind and spirit, Glen Ivy Hot Springs celebrated 163 years of healing waters and extraordinary service in 2023. Asked if he has noticed a change in the hot springs market lately, Clayton says, yes, indeed.

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Cryptocurrency’s Impact on the Beauty and Skincare Industry

American Esthetician Organization

Understanding Cryptocurrency and Blockchain Technology In order to truly grasp the impact of cryptocurrency on the beauty industry , it’s essential to understand the basics of cryptocurrency and blockchain technology. Blockchain technology, on the other hand, is the underlying technology that supports cryptocurrencies.

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79% of Americans Noticed Positive Changes After Using Health Tracking Technology

Aesthetics Advisor

Americans are increasingly taking control of their health via the use of health monitoring technologies, with notable benefits as a result. A Cleveland Clinic survey revealed that 50% of Americans use at least one type of technology to track their health, with most experiencing significant related physical and mental improvements.

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How much wellness actually impacts hotel revenue

Spa Executive

The report evaluates hotel performance in 2023 using data from P&L benchmarking company HotStats, which covers more than 11,000 hotels worldwide. All categories showed positive growth in ADR (Average Daily Rate), RevPAR (Revenue Per Available Room), TRevPAR (Total Revenue Per Available Room), and occupancy in 2023 compared to 2022.