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The laws of success in 2020

Southeastern Esthetics Institute

Wake up early with gratitude, focus on the excitement and opportunity a brand new day creates, and enjoy the little things about a quiet start to the morning - inclusive of hot cups of coffee and planning out your day. These little steps and moments of calm are truly key components of an extraordinary life.

Document 195
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Goodbye Clarisonic

The Organic Esthetician

And Covid-19 takes another victim… On September 30th, 2020, Clarisonic will shut its doors forever. The brand behind the first, and possibly most recognized, cleansing device will be shutting down. Clarisonic’s brand education created a foundation for my personal passion for cleansing and definitely influenced my esthetics career.

Education 195
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Pet Industry and Its Effect on Skincare Market

American Esthetician Organization

According to the American Pet Products Association (APPA), in 2020, Americans spent a staggering $103.6 Brands have recognized this demand and have started to cater to these preferences, offering pet skincare solutions that mirror those found in human skincare routines. But what exactly drives this growth in the pet industry?

Marketing 164
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Esthetician Spotlight: August

Les Nouvelles Esthetics & Spa

I became a licensed master esthetician in the state of Washington in 2020 where I practiced for two years before making the move to Central California. I reopened my business early 2023 with a brand-new focus, acne. I rebranded into Acne Edit and have been mastering my craft ever since.

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This Esty Gave Jenni Nagle Glass Skin

Lipgloss and Aftershave

She’s the Feature Esthetician for Pure Pro Aesthetics , a distribution company in Atlanta, GA that showcases some of the hottest Korean skincare brands available on the global market. While researching skincare brands to use in her practice she found Pure Pro Aesthetics. Jessline then began creating content for Pure Pro Aesthetics.

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3 Reasons Award-Winning Spa Owner Selected This Brand For Her Practice 

Lipgloss and Aftershave

In order to implement her treatment philosophy she selected a skin care brand that offered an immense amount of both in-treatment and home care options. After a few years of getting to know the brand, I became a trainer for M.A.D First, I’ve been using M.A.D Skincare in 2016. Second, I love having access to M.A.D Skincare’s education.

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Wellness Marketing: The Future Of Marketing For Wellness Industry

American Esthetician Organization

Discover strategies admired brands are using, the different marketing channels available, as well as the opportunities and trends for future success within this booming industry. It’s time to explore how trendsetting businesses are utilizing effective health and wellness branding and promotion tactics.