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Patient Education and the Role of Social Media

The Dermatology Digest

Sheilagh Maguiness discusses patient education in dermatology, including opportunities for strategic, widespread dissemination through social media versus the traditional website. I called [my talk] an ‘unexpected journey’ because I was a slow adopter and initially a reluctant user of social media.

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Wellness Marketing: The Future Of Marketing For Wellness Industry

American Esthetician Organization

Are you looking to learn more about the latest trends in wellness marketing? This post explores everything you need to know about wellness marketing and how companies are leveraging consumer interest in improving overall well-being. Wellness industry is projected to reach $7 trillion by 2025.

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Dr. Chantal Lunderville’s 4 Steps to Hosting a Wellness Event

Lipgloss and Aftershave

When I first started hosting aesthetic parties in 2018 at the start of my business, it was to see clients in their homes amongst friends. What events did in my business was not only provide free marketing, but I unknowingly built a community that would serve as the catalyst for my brand. Why are events crucial?

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This Esty Gave Jenni Nagle Glass Skin

Lipgloss and Aftershave

Jenni went directly to social media after the treatment and called the treatment, The Glass Skin Facial ! She’s the Feature Esthetician for Pure Pro Aesthetics , a distribution company in Atlanta, GA that showcases some of the hottest Korean skincare brands available on the global market. Jessline Fermin did it!

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5 Ways to Boost Retail

Aesthetics Exposed

Instead of saving all the best deals for the end of the year, grab a calendar and see what other important holidays or events that you can incorporate into your marketing agenda. Teenagers may not be the top demographic when it comes to marketing spa services and product sales, but a successful business must be able to meet all demographics.

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L+A Announces Media Partnership with The Skin Games 

Lipgloss and Aftershave

Lipgloss + Aftershave worked closely with The Skin Games in 2018 and 2019. “I I was on site helping Kelli with social media during the event. Jennifer then invited me to be the emcee for the 2018 Skin Games and we had a blast!! Barry had attended the event prior to creating L+A.

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Aesthetic Medicine Trends

AAAMS

the world’s premier corporate consulting firm and the definitive source for all things business, recently devoted an in-depth article to the rapid growth of the global aesthetic medicine market size. Explore current and upcoming aesthetic medicine trends, common procedures and more to learn how you can capitalize on this thriving market.