American Esthetician Organization

SEPTEMBER 29, 2023

Are you looking to learn more about the latest trends in wellness marketing? This post explores everything you need to know about wellness marketing and how companies are leveraging consumer interest in improving overall well-being. Wellness industry is projected to reach $7 trillion by 2025.

Marketing 88

Marketing Social Media Branding Technology 88

Aesthetics Exposed

MARCH 13, 2018

Instead of saving all the best deals for the end of the year, grab a calendar and see what other important holidays or events that you can incorporate into your marketing agenda. Teenagers may not be the top demographic when it comes to marketing spa services and product sales, but a successful business must be able to meet all demographics.

Sales 195

Sales Social Media Makeup Marketing 195

The Dermatology Digest

OCTOBER 12, 2023

Sheilagh Maguiness discusses patient education in dermatology, including opportunities for strategic, widespread dissemination through social media versus the traditional website. I called [my talk] an ‘unexpected journey’ because I was a slow adopter and initially a reluctant user of social media.

Social Media 36

Social Media Education Dermatology Marketing 36

Lipgloss and Aftershave

JANUARY 19, 2024

Jenni went directly to social media after the treatment and called the treatment, The Glass Skin Facial ! She’s the Feature Esthetician for Pure Pro Aesthetics , a distribution company in Atlanta, GA that showcases some of the hottest Korean skincare brands available on the global market. Jessline Fermin did it!

Lash Extensions 98

Lash Extensions Skincare Brands Esthetician Facials 98

Lipgloss and Aftershave

OCTOBER 23, 2023

Lipgloss + Aftershave worked closely with The Skin Games in 2018 and 2019. “I I was on site helping Kelli with social media during the event. Jennifer then invited me to be the emcee for the 2018 Skin Games and we had a blast!! Barry had attended the event prior to creating L+A.

Partnerships 98

Partnerships Lash Lift Social Media Makeup 98

Lipgloss and Aftershave

OCTOBER 10, 2024

When I first started hosting aesthetic parties in 2018 at the start of my business, it was to see clients in their homes amongst friends. What events did in my business was not only provide free marketing, but I unknowingly built a community that would serve as the catalyst for my brand. Why are events crucial?

Marketing 52

Marketing Social Media Branding Networking 52

The Beauty Brains

FEBRUARY 4, 2019

And cosmetic marketers, and marketing people in general, definitely take advantage of this phenomena. I once did a comparison of the Pantene shampoo ingredient list of 2018 versus one in 1998. The thing that is changing a lot is the marketing stories that go along with them. They were pretty much the same ingredients.

Ingredients 52

Ingredients Marketing Moisturization Social Media 52