Wellness Marketing: The Future Of Marketing For Wellness Industry
American Esthetician Organization
SEPTEMBER 29, 2023
Natural and clean products are made with safe formulas free of irritants like parabens, sulfates, phthalates or phenoxyethanol; often use organic ingredients; come in recyclable packaging; may be cruelty-free if not vegan/vegetarian certified; and have the benefit of being void of synthetic fragrances which helps avoid allergies or irritation.
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