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Celebrating 30 Years of Elleebana: The Lash Revolution That Took Over the World

Lipgloss and Aftershave

Founded in 1995 by the industry rockstar and legend Otto Mitter , Elleebana has gone from an Aussie gem to an international lash and brow powerhouse. It has won awards, shaped beauty standards, and redefined the lash lift game all while keeping the beauty industry on its toes (or should we say, on its lashes?).