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In an industry racing toward innovation and obsessed with results, theres a rare breed of skincare brand that manages to balance clinical-grade technology with the power of plants. This innovation became known as Permeation Enhancement Technology (P.E.T.) , and in 2002, it powered an FDA-approved pharmaceutical product.
All the big beauty brands are testing on animals. This resulted in the Nuremberg Code: a set of ethical research principles for human experimentation. Ethics board approval requirements in order to start animal testing. the brands). Also - what do we mean by cruelty free and who are we considering? See last section.
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