Aesthetics Exposed

MAY 25, 2023

The marketing trends of esthetic modalities have clients seeking treatments with various skin rejuvenation devices. Ultrasound technology has been used for skin rejuvenation in aesthetic treatments after being discovered for stimulating wound repair in poorly healing skin. 2001 Dec;19(6):305-14. J Clin Laser Med Surg.

Esthetics 195

Esthetics Esthetician Technology Education 195

California Skincare Supply

NOVEMBER 11, 2021

Is the marketing and packaging on-brand for your business? Look for attractive colors, marketing imagery, brand messaging, and packaging that aligns with your vision. Since the brand’s launch in 2001, Circadia has been leading industry innovation with skincare based on the body’s circadian rhythms.

Branding 52

Branding Skincare Sensitive Skin Ingredients 52

The Beauty Brains

JANUARY 7, 2019

This type of formulation strategy is known as “hurdle technology” and a lot of natural brands are doing this. But this company engages in what we call fear marketing touting the boogeyman of synthetics while propagating all the standard natural product propaganda. They also likely use a low pH (say below 5.0) Is that inevitable?”

Social Media 40

Social Media Branding Ingredients Marketing 40

The Beauty Brains

FEBRUARY 25, 2019

I looked into how this works and according to a patent granted in 2001 (patent 6290936B1) they use a water-soluble dye or a blend of water-soluble dyes whose color substantially disappears when the sunscreen emulsion dries after it is spread on the skin and/or is rubbed out. That just seems more practical to me.

Social Media 52

Social Media Legal Ingredients Safety 52